Nonprofit
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home of the Nonprofit Fundraising Channel

How and why nonprofits should reach out to businesses for product gifts

About Video

Product and merchandize donations account for an estimated 25% of the billions of dollars corporations contribute to nonprofits each year. Yet many organizations are unaware of how and why non-cash contributions can be so valuable to both nonprofits and for-profit businesses. This 5-minute money-maker pulls back the curtain on this too frequently overlooked fundraising opportunity.

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Why do nonprofit board members, staff and key volunteers subscribe to the NFC channel? Every two weeks, NFC releases new 5-Minute Money Makers for nonprofit organizations. Revenue-generating topics range from donor-advised funds to calculating a nonprofit’s overhead ratio; from planned giving strategies to ways to win government grants and contracts.

Co-hosts Curt Weeden (former Johnson & Johnson vice president) and Tanya Smith-Evans (nonprofit and for-profit executive consultant and coach) bring years of practical experience to these vitally important NFC “money-maker” videos.

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