Center (NFC)

home of the Nonprofit Fundraising Channel

How and why nonprofits should reach out to businesses for product gifts

About Video

Product and merchandize donations account for an estimated 25% of the billions of dollars corporations contribute to nonprofits each year. Yet many organizations are unaware of how and why non-cash contributions can be so valuable to both nonprofits and for-profit businesses. This 5-minute money-maker pulls back the curtain on this too frequently overlooked fundraising opportunity.

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Why do nonprofit board members, staff and key volunteers subscribe to the NFC channel? Every two weeks, NFC releases new 5-Minute Money Makers for nonprofit organizations. Revenue-generating topics range from donor-advised funds to calculating a nonprofit’s overhead ratio; from planned giving strategies to ways to win government grants and contracts.

Co-hosts Curt Weeden (former Johnson & Johnson vice president) and Tanya Smith-Evans (nonprofit and for-profit executive consultant and coach) bring years of practical experience to these vitally important NFC “money-maker” videos.

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